Director, EQ Property
- Past efforts have attracted the wrong type of client.
- Prospects just want to know 'price' and don't seem to care about anything else.
- Leads seem to take forever to sign-up and become a client.
You just want to attract higher-value clients who value your expertise and expect to pay a fair premium to work with you.
- You’re unsure what metrics to be tracking.
- You’re not clear on what benchmarks to aim for.
- You're not sure if your marketing is making or losing money.
You just want to understand dollars-in vs dollars-out and whether or not it's all worth it.
- Growth is starting to cause other operational challenges.
- Getting the right people in the right seats has become easier said than done.
- The team can never quite seem to follow process or consistently achieve what is expected.
- You're getting pulled in a hundred different directions and clients are beginning to notice.
You just want to get everyone on the same page and following processes that actually work and scale.
- Exactly who is our ideal client and how do we get more of them?
- Just what is our point of difference (or do we even have one)?
- Do people see us as a commodity service provider?
- What 'tactics' would work best specifically for our firm and stage of business?
- Where should we be spending our marketing dollars and efforts?
You just want to know what you should be doing and why.
- The leadership team is losing sight of the bigger picture (core mission, vision and values).
- Key team members just can't seem to agree on what should be done next, how and why.
- Problems use to be handled quickly but now take weeks/months to resolve.
- Important but not urgent activities are just not getting done.
You just want everyone in the business aligned and beating to the same drum.
Director, EQ Property
- Past efforts have attracted the wrong type of client.
- Prospects just want to know 'price' and don't seem to care about anything else.
- Leads seem to take forever to sign-up and become a client.
You just want to attract higher-value clients who value your expertise and expect to pay a fair premium to work with you.
- You’re unsure what metrics to be tracking.
- You’re not clear on what benchmarks to aim for.
- You're not sure if your marketing is making or losing money.
You just want to understand dollars-in vs dollars-out and whether or not it's all worth it.
- Growth is starting to cause other operational challenges.
- Getting the right people in the right seats has become easier said than done.
- The team can never quite seem to follow process or consistently achieve what is expected.
- You're getting pulled in a hundred different directions and clients are beginning to notice.
You just want to get everyone on the same page and following processes that actually work and scale.
- Exactly who is our ideal client and how do we get more of them?
- Just what is our point of difference (or do we even have one)?
- Do people see us as a commodity service provider?
- What 'tactics' would work best specifically for our firm and stage of business?
- Where should we be spending our marketing dollars and efforts?
You just want to know what you should be doing and why.
- The leadership team is losing sight of the bigger picture (core mission, vision and values).
- Key team members just can't seem to agree on what should be done next, how and why.
- Problems use to be handled quickly but now take weeks/months to resolve.
- Important but not urgent activities are just not getting done.
You just want everyone in the business aligned and beating to the same drum.
Improve operations, implement systems and remove bottlenecks so that you get your time back.
Hire and train the right team, communicate better with each other and eliminate people problems.
Grow your business with bigger and better clients.
Overcome cash flow issues and improve your financial management.
Make better decisions and become more profitable.
Whereever you're stuck, we can help:
YOU GOT IT.
COMING RIGHT UP.
EASY.
We work primarily with established business owners in the following categories.
Advisory Firms
Accounting firms, consulting firms, real estate agencies, medical clinics and marketing agencies.
Professionals
Consultants, coaches, real estate agents, accountants, mortgage brokers, medical practitioners, marketers and freelancers.
Our plan to achieve that vision is to work hand-in-hand with a smaller volume of exceptionally talented industry experts, taking each of them to 'market-leader' status in their respective niches and/or geographic locations. We then let their results do our talking.
A Chartered Accountant, Trent has over 10 years experience working across three different firms spanning the three 'tiers' of the accounting profession; a small boutique firm, a mid-tier firm and the ‘big 4’ firm – Pricewaterhouse Coopers.
Since founding Butler & Co Advisory in 2018, Trent has worked with over 50+ Australian professional service businesses. He deeply understands the nuances, growth challenges and stakeholder dynamics that present at every stage of a firm's life cycle.
Trent knows how both prospective clients and professional staff conduct their due diligence and choose a professional service provider in the modern digital world.
He understands that as your business grows and thrives, so will our partnership. So let’s talk, we promise it will be a breath of fresh air.
Our plan to achieve that vision is to work hand-in-hand with a smaller volume of exceptionally talented industry experts, taking each of them to 'market-leader' status in their respective niches and/or geographic locations. We then let their results do our talking.
A Chartered Accountant, Trent has over 10 years experience working across three different firms spanning the three 'tiers' of the accounting profession; a small boutique firm, a mid-tier firm and the ‘big 4’ firm – Pricewaterhouse Coopers.
Since founding Butler & Co Advisory in 2018, Trent has worked with over 50+ Australian professional service businesses. He deeply understands the nuances, growth challenges and stakeholder dynamics that present at every stage of a firm's life cycle.
Trent knows how both prospective clients and professional staff conduct their due diligence and choose a professional service provider in the modern digital world.
He understands that as your business grows and thrives, so will our partnership. So let’s talk, we promise it will be a breath of fresh air.
They're very strategic. They'll come up with great ideas and great ways in which you can improve on your business."
Shane Hiscock, Founder & Buyers Agent, Locate Buyers Agency
Partner, Clarke & Brownrigg Chartered Accountants Adelaide
Mike Urness, CEO, CFO-One Advisors
Founder & Partner,
Arc Medical Accountants
Debra Beck-Mewing, Founder & CEO, Property Frontline
Founder & Director,
Blue Diamond Recruitment
He [Trent] showed me his methods of conducting sales calls and strategy sessions, which turned out to be way more effective."
Ryan Caswell, Founder, B2B Leads
Founder & Director,
Parabroker.au
Investment presumes that there will be a return. Otherwise, it’s just an expense.
If you qualify – and do the work – we offer a guarantee:
After 17 weeks of coaching, you will agree that coaching has paid for itself - or we will work with you at no charge until that is true.
This drives us to do great work and ensure we're only commencing relationships with those who we're sure will see commercially positive outcomes.
Are you tired of the never-ending juggling act of managing multiple tasks, constantly battling against overwhelming to-do lists, and struggling to strike a harmonious work-life balance?
I guarantee that business owners who do not have or follow a 'Default Calendar' are wasting at least 50% of their time.
If that's you, and you're serious about moving the needle and improving your business, it's high time you embark on a journey to supercharge your productivity. The development of a Default Calendar is your guiding light!
In this article, we'll embark on a deep dive into the transformative potential of creating and sticking to a 'Default Calendar', equipping you with the tools to ascend to new heights of efficiency and accomplishment.
To begin, let's embark on a quest to unravel the mysteries of the Default Calendar and discover how it has the power to reshape your daily routine.
The Default Calendar is a proactive beacon in the realm of time management, where you carefully allocate time blocks to your essential tasks, projects, and priorities.
It acts as your steadfast guardian, ensuring that every activity has its own pre-defined slot, guarding against the treacherous distractions that threaten to derail your progress.
Furthermore, the practice of time blocking is your trusty shield against the menace of multitasking, a notorious productivity adversary.
By dedicating uninterrupted sanctuaries of time to each task, you equip yourself to plunge deep into your work, maintain an unwavering focus, and conquer tasks with unprecedented speed and efficiency.
The result? A transformation marked by heightened quality and an exponential surge in productivity.
Let's dive deeper...
Let's start by figuring out your 3-7 most important tasks and priorities. Create time blocks for each of them, making sure you set aside enough time to focus on them. Make sure the time limits you set for each task are realistic.
Also, use the breaks between these time blocks to give your mind a quick break and prevent burnout.
Your Default Calendar tells you what you should be doing every hour of the day to be as effective as possible. Think of it like making appointments with yourself for the most important things you need to get done. This helps you stay on track and achieve long-term success.
We've even got a handy example Default Calendar so you can see the concept visually here:
Because as Stephen Covey so clearly illustrates in the video below:
If everything is important, nothing is important.
Effective time management requires a ruthless assessment of what are truly your 3-7 most important tasks and priorities, having regard to your broader business goals, profitability, cashflow and stage of business.
With the 3-7 most important tasks and priorities identified; what does one do with the dozens of other tasks that don't make the cut? You apply DADO (pick one of four options):
Delegate: Have someone else internal to your business carry out the task instead of you. If that person doesn't exist, consider learning the critical hiring and delegation skills that executive leaders posses.
Automate: Use tools like Zapier, create custom software and/or re-assess your current standard operating procedure to automate all or part of the current process, thereby saving you time.
Delete: My personal favorite and often the most helpful (albeit overlooked and underutilized option by business owners as it often requires a shift in attitude / mindset). Delete, as it suggests, means to simply stop doing the task in question in its entirely. Do we really HAVE to do this? What happens if we didn't do this task at all?
Outsource: Engage an external consultant, agency or contractor to take responsibility for the task.
In the early stages, your Default Calendar may need to focus more on the smaller activities that lay the foundation for generating substantial revenue, such as emailing, bookkeeping and other routine administrative based tasks. As your revenue and gross profit improves, you'll gradually gain the financial capacity to delegate and outsource these smaller tasks, creating space for you time to be invested on more higher value areas (e.g. sales, operational systems improvements, leading and managing).
Regularly conducting a time audit (at least once every 90-days) becomes a pivotal practice, helping you evaluate how you allocate your precious hours. This introspective exercise revolves around three fundamental questions:
Were there tasks that could have been entrusted to other members of your team?
Did you find yourself dedicating time to low-priority tasks instead of prioritising higher-value ones?
Were there tasks that consumed your time but, in hindsight, could have been entirely avoided?
While the composition of your Default Calendar evolves with the growth of your business, the enduring principle is unwavering: prioritize high-value tasks to the greatest extent possible.
In navigating this endeavor, the Value-Fun matrix emerges as a valuable compass, aiding you in making strategic decisions and optimizing your time allocation:
Elevated Concentration: By immersing yourself in one task at a time, you'll notice a remarkable uptick in your ability to concentrate, resulting in superior outcomes.
Amplified Efficiency: The practice of time blocking is a surefire way to extract the maximum value from each day, substantially elevating your productivity and overall efficiency.
Harmonious Life: With the framework of a Default Calendar firmly in place, you gain the ability to allocate time not just for professional endeavors but also for personal pursuits, paving the way for a more balanced and fulfilling life.
In fact, this could very well be the most indispensable skill or habit you can cultivate in your role as an executive leader in your business. It acts as an invaluable time-saving catalyst, and the best part is, it's a straightforward approach that doesn't cost a dime.
Nonetheless, it's essential to bear in mind that adaptability reigns supreme when it comes to mastering the Default Calendar.
Maintain a flexible mindset and be open to tweaking your time blocks as circumstances demand. Unexpected events may crop up, but your ability to adapt ensures you can handle them without succumbing to overwhelm.
“We must all suffer from one of two pains: the pain of discipline or the pain of regret. The difference is discipline weighs ounces while regret weighs tons.” - Jim Rohn
Perhaps the most challenging aspect of adhering to a Default Calendar is learning to hold ourselves accountable to performing the required task when the when the appointed hour arrives.
Take, for instance, 10 o'clock on a Wednesday when you're faced with a task that may not come naturally, such as making phone calls to prospects.
It's a pivotal moment that demands unwavering disipline, and in this juncture, we are presented with a choice between two types of discomfort: the discomfort of discipline, where we tackle the task head-on, or the discomfort of disappointment, where we fall short of the results we aspire to achieve.
Embrace the Default Calendar today, and behold as your productivity takes flight to unprecedented heights!
As an added bonus, you'll sleep better knowing that everything deemed important has a pre-determined place in time where it will get done.
Bid farewell to those overwhelming to-do lists and welcome a more streamlined and effective work routine with open arms.
Keep in mind that effective time management is a skill that requires practice and patience. Be kind on yourself as you build these new muscles.
If you find yourself in need of guidance to create and/or stick to a default diary in your business, remember that you don't have to go it alone.
If you'd like assistance in managing your time, please don't hesitate to reach out to me. I've had the privilege of aiding numerous business owners in regaining control of their schedules.
I extend an invitation for you to schedule a complimentary 15-minute call with me to explore the possibilities of business coaching. Feel free to book your call at https://www.butleradvisory.com.au/book-session.
Confirm Your Details To Continue
Confirm Your Details To Continue
Just straight-forward analysis of your approach to marketing and sales, team-building skills, gross and net profitability, and business transfer readiness.