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Blake Malcolm owned a mortgage broker business - and he was determined to succeed in making it grow.

But as any new business owner, he soon found himself overwhelmed and burning through valuable time unnecessarily. Although his business was moving forward, he required help in finding the right direction and balance between the different roles. Blake went from handling marketing, doing sales and taking care of client work without clear systems in place.

He felt stuck and needed help figuring out how to spend his time to achieve the type of growth he envisioned for the business. As his business grew, he found himself losing focus and spreading himself too thin.

It was at this moment that Black realised he needed the expertise of a business coach to help scale his mortgage broker business.

3 Game-Changing Benefits of a Business Coach

When I sat down with Blake to talk about his progress, he admitted that working with a business coach made a huge difference in how he ran his business. I asked him to name three things that would make him recommend a business coach and he shared some interesting insights.

First, Blake said that having someone to look at the big picture was a game changer for him. It made him realise that he couldn’t see everything about the business while he was working “IN” it. This meant he missed crucial issues that worked against the growth of the business. When I came in, the outside view I provided gave Blake insights that allowed him to make better decisions as he moved forward.

Second, Blake appreciated how he was made accountable weekly. It encouraged him to work harder to meet milestones that would help his business progress.

Finally, Blake liked having someone ensure that he was getting where he wanted to take his business. Because although he knew where he needed to go, he wasn’t sure how to get there. When I worked with him, we created a structured approach to achieve the vision and goals he set out for the business.

Let’s take a closer look at the specific ways business coaching helped Blake accelerate the success of his mortgage broker business.

Gaining Clarity on Goals and Visions

“From only knowing where to go and not knowing how to get there, that’s where I was… Now it has become extremely clear how I can reach that objective.” - Blake 

Before working with me, Blake said that he had a vision for this business. However, he struggled to identify the steps he needed to take to achieve it. Through our coaching sessions, we were able to define specific, actionable goals for Blake. Not only that, we created a roadmap that set a clear path for him to follow in the next 6 to 12 months - even up to 3 years. This gave Blake a new sense of clarity that allowed him to focus on the most important aspects of the business. It helped him align his daily activities so it led him closer to his long-term objectives.

Leveraging Outside Perspective to Reveal Blind Spots

As Blake immersed himself in the daily operations of the mortgage broker business, he missed the signs of growing inefficiencies and problems until it was too late. He was so caught up with the daily tasks that he found it hard to step back and see the bigger picture.

When I came in, I was able to give him a fresh perspective on his business. I recognised blind spots that Blake missed and we were able to set up solutions to keep them from hindering the growth of the business. By identifying these areas on time, Blake successfully steered the business towards continuous improvement through strategic decisions and effective planning.

Implementing a Structured Time Management System

Another thing that Blake worked on was time management. As a mortgage broker, Blake found himself being pulled in multiple directions. It was confusing to wear multiple hats like marketing the business, building client relationships, managing the administrative side of the business and looking for new leads. It was overwhelming and exhausting.

By creating a structured time management system, Blake was able to identify the high-impact activities that he should be focusing on to achieve greater business growth. We focused on activities that directly affected client interactions because they had the most impact on business growth. Blake learned how to allocate his time effectively by eliminating distractions and focusing on what matters most.

Overcoming Barriers in Hiring Skilled Team Members

As the mortgage broker business grew, it was time to start hiring team members. Blake was hesitant to delegate tasks and entrust certain responsibilities to others. However, it was inevitable to bring people in if he wanted to achieve incredible growth for the business.

So I walked him through the process of recruiting skilled team members. We identified the right qualities that would fit the business Blake was trying to build. We also created a system to onboard recruits and delegate tasks effectively.

It proved to be a game-changer since it allowed Blake to focus on scaling the business.

Mastering the Right Mindset for Mortgage Broker Success

Running a mortgage broker business can be challenging. Blake needed a mindset shift to push himself forward despite many setbacks. Through several coaching sessions, he focused on learning to maintain a positive and persistent attitude, especially during the toughest of times.

This allowed Blake to stay focused on what he had to do - which involved consistent sales activities. It helped him ensure that setbacks wouldn’t derail his progress. Throughout the entire process, Blake was made accountable for his actions. It made him determined to achieve results and it showed in the incredible growth his business experienced since getting a business coach.

Transform Your Business with the Right Guidance

Blake’s testimony proves the importance of having the right guidance in business. Although he was an expert mortgage broker, he needed a business coach to help him streamline processes and set up systems to be more productive and profitable.

His goals were clear and he knew where he wanted to take his business - but he needed help identifying the steps to get there. By working with a business coach, Blake skipped the typical mistakes new businesses make and went straight to growth. Learning time management, recruiting the right team members and developing the right mindset allowed him to accelerate the growth process of his business.

If you can relate to Blake’s story or you’re feeling overwhelmed and unsure of how to make your business grow, consider working with a business coach. You’ll get access to resources and expertise that’ll teach you to position your business for success.

I’m offering a complimentary brainstorming session to help you unlock the full potential of your business. If you’re interested, book a call here: https://www.butleradvisory.com.au/time-with-trent.